The “Employee Advocacy” Campaign

📢 *Share This: {{content_title}}*

We just published something great that your network would find valuable!

**What it's about:**
{{one_sentence_summary}}

**Why share:**
{{why_it_matters}}

🔗 {{link}}

---

**Copy one of these or write your own:**

1️⃣ *Professional angle:*
"{{professional_post}}"

2️⃣ *Personal insight angle:*
"{{personal_post}}"

3️⃣ *Question angle:*
"{{question_post}}"

📸 Image attached for visual posts

---

[✅ I shared it] [🔗 Copy post 1] [🔗 Copy post 2] [🔗 Copy post 3]

*Shared by {{#count}} colleagues so far*

📊 *EMPLOYEE ADVOCACY REPORT*
{{month}} {{year}}
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

**Program Impact:**
- Total employee shares: {{total_shares}}
- Estimated reach: {{total_reach}} impressions
- Engagement generated: {{total_engagement}}
- Website traffic from shares: {{traffic}}

**Participation:**
- Active advocates: {{active_count}} / {{total_employees}}
- Participation rate: {{participation_rate}}%
- New participants: {{new_participants}}

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**🏆 Top Advocates This Month:**

🥇 {{top_1_name}} - {{top_1_shares}} shares
🥈 {{top_2_name}} - {{top_2_shares}} shares
🥉 {{top_3_name}} - {{top_3_shares}} shares

**Most Shared Content:**
1. {{top_content_1}} ({{shares_1}} shares)
2. {{top_content_2}} ({{shares_2}} shares)
3. {{top_content_3}} ({{shares_3}} shares)

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

*Thank you for amplifying {{company_name}}!*

## Employee Advocacy Guidelines

### Why Participate?

- **Build your professional brand** - Share insights, not just company news
- **Expand your network** - Engage with others in your industry
- **Support teammates** - Help recruiting and sales efforts
- **Stay informed** - Keep up with company happenings

### What to Share

✅ Company blog posts and insights
✅ Product announcements and updates
✅ Job openings (help us recruit!)
✅ Industry news with your take
✅ Team wins and milestones
✅ Events and webinars

### What Not to Share

❌ Confidential information
❌ Financial projections or unannounced deals
❌ Anything marked "internal only"
❌ Criticism of competitors (stay classy)
❌ Political content from company account

### Tips for Better Posts

1. **Add your perspective** - Don't just share, add why you found it valuable
2. **Tag relevant people** - Increase visibility and start conversations
3. **Use visuals** - Posts with images get 2x engagement
4. **Engage back** - Respond to comments on your posts
5. **Be consistent** - Regular posting builds your presence

### Disclosure

If required by platform or context, note your employment:
"Full disclosure: I work at [Company]"

### Questions?

Reach out to {{advocacy_contact}} or ask in #employee-advocacy

| Employee | Department | Shares This Month | All-Time | Engagement | Status |
|----------|------------|-------------------|----------|------------|--------|
| Sarah Chen | Marketing | 12 | 45 | 2,340 | Champion |
| Mike Johnson | Sales | 8 | 32 | 1,890 | Active |
| Lisa Park | Engineering | 4 | 18 | 780 | Active |
| Tom Wright | Customer Success | 6 | 28 | 1,200 | Active |
| Amy Liu | Product | 2 | 8 | 340 | Occasional |